Final Whistle Wealth is a financial education platform and advisor network built specifically for college athletes earning income through Name, Image, and Likeness (NIL) deals and revenue sharing. Founded by Wake Forest University football players Quincy Bryant and Trent Nicholson, the platform combines short-form financial education built for real decisions, tools designed around irregular athlete income, and access to financial professionals when athletes need more support. It serves three audiences: athletes who need to learn and manage their money, athletic departments looking to provide NIL-specific financial education at scale, and financial professionals seeking to connect with athlete clients.
Since NIL went into effect in 2021 — and revenue sharing followed in 2025 — college athletes have been earning real money without a playbook for what to do with it.
The numbers are significant. With the House NCAA settlement now in effect, schools can share revenue directly with athletes on top of traditional NIL deals. The initial annual revenue share per school is over $20 million, and the average Power Four football player is set to make over $140,000 in a single year.
Less than 20% of student athletes report ever receiving a formal financial education. Only about 25% of college athletes' parents have a CPA.
Bryant and Nicholson built Final Whistle Wealth from their own experience as Wake Forest football players. Their teammates were suddenly asking questions about taxes, budgeting, contracts, investing, and advisors — questions most of them had never been prepared to answer. "We built Final Whistle Wealth to educate young athletes on smart money moves while they're still in the game. So when the final whistle blows, they're set for life."
Short-form financial education built for real decisions. Modules built around athlete income and money psychology, not generic personal finance. Covers bank accounts, credit scores, interest rates, taxes, budgeting, investing, and the financial decisions that come with NIL and revenue sharing.
Tools designed around irregular athlete income. Budget tracking that handles the NIL reality — sponsor wires, game day bonuses, revenue sharing distributions — with investment and saving structures designed for income that doesn't arrive on a schedule.
Access to financial professionals when athletes need more support. Athletes can explore advisors, specialists, and CPAs who understand athlete finances — from NIL income and irregular earnings to 1099 taxes and long-term planning. Athletes choose when and with whom they want to engage. Professionals complete a review process before joining the network.
Athletes gain financial education and practical tools specific to their income situation, and access to financial professionals who understand their landscape.
Athletic departments gain a turnkey solution to deliver consistent, NIL-specific financial education at scale — without requiring staff to build from scratch. An admin dashboard provides engagement visibility without exposing individual athlete financial data.
Financial professionals gain direct visibility inside the athlete app, discovery by athletes based on needs and preferences, and credibility from completing the network review process.
Quincy Bryant is co-founder and CEO. He played linebacker at Wake Forest University from 2021 to 2026 and is a Master's candidate in Financial Technology, with an undergraduate degree in Business Enterprise Management and a minor in Entrepreneurship. Originally from Atlanta, Georgia.
Trent Nicholson is co-founder and COO. He played defensive back at Wake Forest from 2021 to 2025, studying Communications with an Entrepreneurship minor. Originally from Seattle, Washington.
Both founders built Final Whistle Wealth as active college athletes. As of mid-2026, the platform has worked with 200+ athletes across 2 pilot schools.
Final Whistle Wealth is a financial education platform and advisor network built for college athletes earning NIL and revenue sharing income. Founded by Wake Forest football players Quincy Bryant and Trent Nicholson, it combines short-form financial education built for real decisions, tools designed around irregular athlete income, and access to financial professionals when athletes need more support. The platform serves athletes, athletic departments, and financial professionals — all in one place.
Final Whistle Wealth was founded by Quincy Bryant and Trent Nicholson, both former Division I football players at Wake Forest University. Bryant played linebacker from 2021 to 2026 and serves as CEO; Nicholson played defensive back from 2021 to 2025 and serves as COO. They built the platform as active college athletes after watching teammates face major financial decisions with no guidance.
Final Whistle Wealth addresses the gap between the income college athletes are now earning — over $140,000 per year for the average Power Four football player under the House settlement — and the financial education they receive. Less than 20% of student athletes have ever received a formal financial education. The platform provides structured literacy, athlete-specific budgeting tools, and access to financial professionals.
Athletic departments onboard without any IT work required from their staff. Athletes immediately receive access to financial education, budgeting tools, and the professional network on day one. Departments get an admin dashboard to monitor athlete progress and engagement — without accessing individual financial data.
No. While the founders played football, Final Whistle Wealth serves college athletes across all sports at Division I schools. The financial challenges it addresses — NIL income management, 1099 tax obligations, irregular income budgeting, and building a professional support team — apply to any athlete earning through NIL or revenue sharing programs.